(Note: This is the third in a series of blogs that shares the thoughts of industry trainers regarding what recruiters should be doing to prepare for the economic recovery. Below are the insights of Steve Finkel of Professional Search Seminars.)
“The first key to current survival and future prosperity is both new and old clients. Every day, no matter what else happens, you must make at least five substantive presentations–not just calls–to new clients. In addition, you must call past clients at least once a month, even if they have quit hiring. Eventually, things will come back. Keep in touch with them.
“Second, on-going skill improvement is paramount, especially in today’s market. This business is not just ‘numbers.’ The most cost-effective way to achieve this is by reading the best industry-specific books. Amazon.com has several excellent ones available. As reading alone will not be sufficient, I have an article on my Web site addressing the critical step of implementation (‘The Most Cost-Effective Training’).
“These two critical keys will take any recruiter a long way towards being around during the boom market that will eventually return.”
(The above information appeared previously in the Networking News newsletter, a publication of Top Echelon Network, the leading split placement network of recruiters.)
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